PROJECT_TYPE
PROJECT NAME
DATE
ART_DRICOTER
DESIGNER
_品牌设计
_小豆豆大世界品牌设计
_2024
_jaja/lili
_jaja/lili
小豆豆大世界成立于 2024 年初
小豆豆大世界 是一家以手机壳为主推，并通过小豆豆配件扩展到周边产品的IP 潮流品牌品牌命名来自我们的产品定义，每件产品都带有一颗可以磁吸的小豆豆，以豆豆为核心，串联起从手机壳到戒指项链、键帽、徽章等等一系列生活周边。用可替换的玩法带来每个人独一无二的个性化表达，再用承载小豆豆的多种载体，成为每个人低调却个性的潮流搭配，构建属于小豆豆的大世界。
产品设计的核心会专注在做出越来越精致的小豆豆上，依靠原创 IP、联名 IP 和各种材质工艺的探索，实现小豆豆的趣味性、个性化和无限风格的表达。让小豆豆成为盲盒、手办、推牌之外又一精致收藏和可爱玩物。
WOWDOUDOU, founded in early 2024, is a trendy IP brand centered on phone cases and expanded through “Little Bean” accessories. Each product features a magnetic bean that connects phone cases with rings, necklaces, keycaps, badges, and other lifestyle items. Through interchangeable designs, the brand allows unique personal expression and builds a playful world around the Little Bean.
The design focus is creating ever more refined Little Beans—using original IPs, collaborations, and diverse materials. Little Bean aims to become a collectible and charming accessory beyond blind boxes, figures, or trading toys.